Fabulous Gift Sets

No matter what the occasion is or who it is for, a perfume or cologne gift set is the perfect present!

At Lily Direct, you can find great bargains on popular brands of perfume and cologne sets.

With deals up to 90% off and free shipping on orders over $100, you can shop your heart out. All perfume and cologne sets are featured on our website are the authentic fragrance. No replicas, no gimmicks-simply a great selection at a wonderful price.

Just in time for Mother’s Day we are have dozens of designer gift sets. Some of the lovely fragrances we are featuring include:

Beauty by Calvin Klein a 2 piece set and is 35% off for only $45.15

Little Kiss by Salvador Dali a 3 piece set at 70% off making this deal only $26.75

Tresor by Lancôme a 2 piece set at 38% off for only $50.79

Provocative by Elizabeth Arden a 2 piece set at 50% off- this amazing gift set is only $27.09

Chloe by Chloe a 3 piece gift set at 46% off. Originally $145.00, this classic scent is only $77.44!

Only at Lily Direct will you find such low prices on such high end perfumes!!

But don’t worry gentlemen, we haven’t forgotten about you! We have plenty of amazing deals on our cologne gift sets for you to choose from.

Boss # 6 by Hugo Boss a 2 piece set at 28% off now only $56.15

Kouros by Yves Saint Laurent a 2 piece set is 28% off for only $53.75

Mont Blanc Legend by Mont Blanc a 3 piece set at 34% off making it a steal at only $50.91

Play by Givenchy a 3 piece set at 29% off. Originally $85.00, this perennial favorite is now just $59.99.

We have a vast array of scents to choose from, so visit our website- LilyDirect.com and find the perfect gift! 

Perfume And Cologne Minis!

Looking for the perfect gift? A perfume or cologne mini is just what you need! Instead of giving an entire bottle of a scent that you hope your friend or family will like, giving a mini size will allow them the chance to try a few different ones!


Also, having a mini cologne or perfume is great for travel and putting in your purse! This way you can smell good on the go! When you shop from Lily Direct you can get the best in designer fragrances. They feature perfumes such as Provocative by Elizabeth Arden, Valentino, and Pure by Katy Perry! Our featured colognes feature scents such as the Curve by Liz Claiborne, wings by Ed Hardy and much more!


Since Lily direct always offers the lowest prices for colognes and perfumes out there, you won’t believe the prices for our minis! Our Izod Cologne mini by Phillips Van Heusen is 87% off and is only $2.57! This is a great steal! Also for the amazing designer Givenchy, we have the Givenchy Pour Homme Cologne Mini by Givenchy for only $4.79 and  Christian Audigier Cologne Mini by Christian Audigier for only $4.20! This is great to stock up on for every man’s birthday, graduation, holidays, or any other occasions that you need a gift for! Men are hard to shop for and we just made it a whole lot easier!


Our perfume mini selections is where you can finally have all the scents you have always wanted in your collection for a low low price! We have the Marine Groove Perfume Mini by Escada for $6.89, Tommy Girl Perfume Mini by Tommy Hilfiger for $5.85, Salvatore Ferragamo Perfume Mini by Salvatore Ferragamo for  $4.17, Tous Touch Perfume Mini by Tous  for only $4.45!


All of our minis are amazing gifts, and a great way to make your perfume or cologne collection grow with out spending a bundle! Check out our website for all of our minis! http://www.lilydirect.com/mini-fragrances.html

Best Sellers!


Check out what our best sellers have been this week! We always make sure we are well stocked in your favorite fragerances. Of course all of these fragrances are at an amazing price and make great gifts!


Our best sellers at the moment include brands like Dolce & Gabbana, Yves Saint Laurent, and Vera Wang. Light Blue Perfume by Dolce & Gabbana is 42% off and is only $27.39! This is a great everyday scent and can be worn from day to night! Paris Perfume by Yves Saint Lauren EDT spray is 46% off and is only $50.99! This is an amazing price for such a high end product. This is a luxurious scent that makes you feel like a million bucks! Vera Wang is a very popular designer and the Vera Wang Cologne is at a very low cost at the moment! It is 70% off and is only $16.09! That is an offer you can not pass up! Another best seller is the Burberry London Perfume by Burberry which is 67% off and only $28.29. As well as the True Religion Cologne by True Religion is 75% off at only $18.99!


On our website you can find all of our bestsellers under our bestseller tab, as well as our clearance, new arrivals, gift sets, and bath and body. Every week we have new scents and new sales! We also offer free shipping on all orders of $100! Remember Lily Direct for your next fragrance purchase or when you are trying to find the perfect gift! No gimmicks, no games, no coupons, just low prices!

New Scents at Lily Direct!

Lily Direct offers the lowest discounted prices for your favorite scents! We offer free shipping on orders of $100 or more and a huge variety of new perfumes and colognes weekly! We have a 365 day money-back guarantee and up to 90% off all your new fragrance purchases.

We feature your favorite designers like Clavin Klein, Dolce and Gabanna, Britney Spears, Estee Lauder, and Cartier! At Lily Direct, we offer new scents that are hitting the market today but at lower prices! We offer only authentic and fresh perfumes and colognes from designers and Lilly Direct allows you to have all these scents you want without going broke! Guaranteed!

Our newest scents this week include designers such as Creed Aventus Cologne, Balenciaga Paris L’essence Perfume, Light Blue Living Stromboli Cologne by Dolce & Gabbana, Mark Jacobs Oh Lola Perfume, and Gucci Guilty!

We also are offering new gift sets! We have the CH Sport by Carolina Herrera, a 2 piece 3.4 oz Men’s gift set, The Game by Davidoff a 2 piece 3.4 oz EDT men’s gift set, Downtown by Calvin Klein a 2 piece 3.0 oz EDP Women’s gift set, and and Reveal by Calvin Klein a 2 piece 3.4 oz EDP women’s gift set. Save over 50% with these gift sets as an amazing gift both women and men will want!

We offer a wide variety from our new arrivals, minis, gift sets, and clearance to choose from. We make sure you have the chance to get your hands on the newest scents out there on the market today at an amazing deal! Visit our website today for no gimmicks, no games, no coupons, just low prices!

Discount Perfume and Cologne

Lily Direct has the perfume and cologne you have been looking for, at a discounted price! No gimmicks, no games, no coupons! Lily Direct makes it a priority to always be well stocked of crowd favorite perfumes and colognes! We also offer free shipping on all U.S. orders over $100 and a flat rate shipping of $2.99 for all other orders.

Lily Direct features new fragrances everyday from all different designers, that are also new to the market, but at low prices! Check in weekly for the newest scents on our website at the lowest prices out there. Also, we feature our clearance section which offers even more discounts! We add new clearance items daily so check back often.

Fragrances also make the best gifts! With Lily Direct, you can get everyone you love a new perfume or cologne! Whether it be a single perfume, or a gift set, Lily Direct offers a wide selection to choose from!

No need to splurge on your favorite scent! With Lily Direct you receive your favorite scent without overspending! If you want the best prices for men’s and women’s fragrances, don’t wait! Buy online or call us at 1-888-553-2372!

Why Is Perfume So Expensive? A Small Guide

What’s in a perfume? This question has probably crossed your mind every time you paid a lot of money to buy a favorite fragrance. There is no simple answer to the question about where the price of perfume comes from. Typically, extraordinarily pricey perfumes are expensive because their ingredients are rare, but others also involve branding and marketing costs.

When buying a fragrance, you might be paying for one of a few things:

-          Very rare ingredients.

Some perfumes incorporate in their formula some rare flower petals or the essence of a rare root. For instance tuberose and jasmine are both very pricey ingredients. Others will include synthetic ingredients that are difficult to make.
But at the end of the day, ingredients are crucial. As we already established, all fragrances have a structure, sometimes called a pyramid. At the top of the pyramid you have the top notes and basis is built by the base notes, which last the longest and also help the middle and top notes last longer. They are also the most expensive part of the fragrance and at the end of the day are usually all that is remaining of a fragrance’s character. A well built scent uses this structure to develop and unveil new and surprising notes throughout a day. When creating it, the designer must take into account how the oils evaporate throughout the day and build the structure on high quality ingredients.

While not all expensive perfumes are built the same, know that designer houses like Chanel, Bvlgari, Givenchy or Yves Saint Laurent have an excellent reputation for using higher quality ingredients; spend some time with their fragrances and the difference shows. They are much better at evoking a mood rather than merely smelling good. They evolve throughout the day and surprise you with new notes and more complex arrangements of scents.

-          Very expensive marketing.

Large companies will invest millions to market perfumes. And if you have been driven to buying a scent by its alluring ads, know that you are the one paying for that marketing in the end.

-          Expensive packaging

While “you cannot judge a book by its covers” is still a valid saying, some perfume designers know that a bottle can sometimes make all the difference. So, packaging is also something that a lot of dollars are invested in.

Sadly, it’s hard to figure out if you’re paying for the marketing or the rare materials. Ingredients that are easier to come by or most synthetic fragrances cost a lot less. But this is not always the case. At the end of the day, what is most important is to know if your fragrance suits you best, agrees with who you are and what your general mood is.

Quality is always something subjective and if something smells good and makes you feel beautiful, fresh and happy, price can become irrelevant.

Perfume Wearing Do’s and Don’ts: How to Extend the Life Of Your Favorite Fragrance Bottle

We know how much you love your expensive designer’s perfume. The feeling it gives you when you wear it cannot be compared to anything. So, how do you protect such a great investment? By learning a few simple do’s and don’ts of perfume storage. Read below to find out which are the best ways to keep your perfume bottles.

General consideration: Keep in mind the oils and alcohols in perfume can easily break down, causing the perfume’s scent to change or disappear. It is always best to go for smaller bottles of perfume, instead of larger, as the large ones may diminish the overall effects and shorten the life of the product.

Keep Perfume Bottles Away From Direct Light

As tempting as it may be to display your bottled perfume out in the open, keep in mind that sunlight will quickly degrade the quality of perfume. As a general rule, the darker the location, the better a perfume will keep.

Keep Your Fragrance Bottles Away from Heat and Light

Heat, like light, will break down the chemical bonds that give a perfume its scent. Direct heat is not only terrible for perfume, but it can melt plastic bottles, and even lower heat over the long term will break down perfume. It is crucial to keep the bottles away from any heat vents or radiators.

  • As a rule, it is best to try and store your perfume bottles at a consistent temperature.  Do not keep your bottles in the refrigerator, a cool environment is best, but anything that is significantly colder than room temperature will put stress on the perfume.
  • Humidity is another factor that will influence your perfume life. So no keeping your scents in the bathroom unless you have a cabinet or corner of the space that is safe from steam. But generally it is best to find a space in a dry room, like the bedroom, to store perfume and other cosmetic products.

Try Not to Open and Close Excessively

Some manufacturers use designs for bottles that cannot be opened at all and can only be sprayed. Use the atomizer spray for a perfume as much as possible, to avoid opening and closing the bottle a lot and exposing the perfume inside to more environmental dangers.

 Other important rules:

  • Perfume bottles should not be shaken
  • Do not store your perfume on high shelves
  • Use a travel container when you go away on vacation

Perfume for Your Teen? A Few Useful Tips

Your teen has been growing up to be a little lady on her way to sophistication. As you are a perfume lover, she will probably inherit this from you and will want to start wearing your perfumes. As a mother, your question is: should you allow her?

The below post provides a few simple tips to do this the right way.

Keep your teen’s school rules in mind

So you went with your teen to the mall and bought their favorite eau de parfum. Now what? While your little lady might be dying to share her new perfume with her friends at school, keep in mind that wearing fragrance may not be appropriate in a class setting. Classmates or teachers could be sensitive to the smell, which could make for an embarrassing situation for your teen. By finding out the school rules and teaching your teen the right way to apply perfume, she can indulge in her favorite fragrance without offending anyone. So, the best thing is to first check her school policy, you can do that online. Depending on what the rules are, you can disallow perfume wearing completely, limiting it to wearing on weekends and special occasions.

Keep people’s fragrance sensitivity in mind

It is never too early to give your teen a bit of perfume education. So, even if your teen’s school doesn’r have any specific rules for fragrance wearing, you should teach your child that moderation in wearing comes hand in hand with the respect for the others’ sensitivities. You may want to consider the fact that some classmates and teachers could have a fragrance sensitivity and they might experience side effects like sneezing, watery, itchy eyes and headaches, especially when perfume is worn heavily.

As a mother, you should also keep in mind your own little lady’s sensitivities. So, before buying their first perfume, make sure you purchase a sample first and see if she tolerates it and no allergies appear.

So, what do you do when the perfume is too strong? Your teen might still be able to wear some type of scent, but it will have to be lighter and more natural than a typical perfume. Check into fragrant essential oils like rose oil, jasmine or Moroccan oil, all which have mild, pleasant scents without any synthetics.

Teach your teen the perfume basics and application tips

Some young girls may be tempted to apply perfume too liberally. A bit of education is also important here. According to perfume experts, you should hold the bottle 5 to 7 inches from the body and should never see moisture on your skin afterward. If you do, you’re holding the bottle too close. Or, try this foolproof method for application: Have your teen spray the perfume once in the air and then walk through the mist for the ideal light application.

Your Unique Signature Perfume: How to Blend Your Favorite Scents

If you are sick of smelling the same fragrance on other ladies, it is probably time to start thinking of blending your quality perfumes of choice together. A unique scent can be blended from several other perfumes, putting together a hybrid, a unique creation that is only yours and will constitute an ideal signature perfume. But how do you go about it? It wouldn’t be as easy as just spraying perfumes randomly on your skin? Certainly not, you have to possess the right knowledge about scent notes and the blending and layering arts. Here are a few tips:

1. Understand how notes go together

An important thing to keep in mind is that whereas some notes work in harmony, others can clash and cause an undesirable scent, so you need to know what works with what. There are two ways to combine scents: you can blend similar notes together or you can blend contrasting ones. A successful perfume blend means knowing what makes some notes unique. Take for instance the four most universal single note scents – vanilla, white floral, musk and marine. These are the basis of most fragrances and, knowing how they combine, will help you avoid many bad fragrance combinations.

2. Blend unique notes together

For instance, a successful combination will be mixing up florals with vanilla. The result will be fresh and unique. While looking for a more exotic mixture, try vanilla with wood notes.

Combining white florals like jasmine and gardenia with spicey notes will bring together a smooth and rather erotic smell.

Don’t combine musk with florals, go for citrus- a combination like this will give a lighter mix, and will help you not smell like orange juice all through the day.

Floral and marine work well together, but make sure the floral scent is softer.

If you are going to try contrasting notes together, know that vanilla, coconut or chocolate scents will go well with wood notes, like cedar and sandalwood.

Herbal scents such as mint and basil also work well layered over fruity scents such as berry-based fragrances.

3. Learn the secret of layering
Every perfume expert will tell you that, when blending perfume scents, it is ideal to stick to two perfumes. Combining more than two perfumes can lead to an overpowering scent. To layer your scents, hold one bottle in each hand and spray a single pump of each perfume into the air at the same time. Immediately walk through the mist. The airborne perfume particles will be attracted to one another and fuse together to create a unique hybrid scent.

Perfume Reformulations: A Few Things You Need to Know

In our last week post we were discussing the new perfume regulations that could mean the end of classic perfumes like the legendary Chanel no. 5. We will investigate perfume changes further this week, by looking at the concept of reformulation.

One of the most definite ways to antagonize perfume lovers across the world is to take their favorite scent and to change it. When such reformulations happen, there are usually a few reasons behind the change in perfume design.

  1. Perfume houses need to change ingredients to follow regulations. Every once in a while, the international regulatory bodies will ban or restrict the use of certain ingredients in the  mass perfume industry. These are generally decisions that are backed by scientific research which list some substances as a threat to public health. In order to keep selling these perfumes throughout the world, fragrance companies must comply or they can choose to discontinue that line of perfume altogether. As none of the above seems right, it makes more sense for the perfume houses to start reformulating their perfumes.
  2. Some cost savings are also involved. In a very competitive market, perfume houses must also consider their profit margin. The first step would be to cut production costs and thus, some of the products are replaced with cheaper synthetic aromas.
  3. To boost sales and remain relevant on the market. This brings about what many perfume companies call perfume modernization. This is also very true for quite classic fragrances that were created decades ago. A perfume like Fahrenheit from Dior was released 34 years ago and, in an attempt to meet international regulations and match recent tastes, it was reformulated recently.

What to do if your perfume was reformulated

If you are one of those people who cling onto things they love for decades, and you find that your favorite perfume doesn’t smell just as it used to, the reason is it was probably reformulated.

Looking for vintage editions and stacking up on them is not a solution, as it also can be very costly. Looking for replacements is also not a good idea, as it will trigger more frustration.

-          You can identify what you loved most about your favorite perfume and start searching for a perfume that shares some of the similar qualities.

-          Maybe it is time to find yourself a new favorite and look for a perfume that is totally different from what you usually wear. For instance, if your signature scent was a musky one, go for something lighter, fruity, for example. You will make more discoveries and you will reinvent yourself in the process.