The Most Appealing Scents for Men and Women

Physical attraction is a phenomenon that engages all the senses not the least of which is smell. In fact, in the animal kingdom scent is the key method for finding and attracting a mate. For us it is a bit more subtle but still a driving force when it comes to what appeals us to the opposite sex. But it is not just about smelling clean or smelling good. Certain aromas are known to have a greater appeal than others. Perfumes and colognes that mimic food aromas, for example, are among the fragrances that have the strongest appeal. Here are few powerful aromas that are bound to be noticed by the opposite sex.

Men’s Fragrances that Appeal to Women

  • Licorice:  This scent is said to greatly enhance arousal in women affect.  According to a study by Dr. Alan Hirsch this scent, which comes from anise, combines well with cola and with cucumber as well.  Cereus No.11 for Men is one such cologne that combines these powerful attractants.
  • Pumpkin Pie:  According to Hirsch, this scent raises female arousal by 11%. It can be found in Pumpkin Pie by Demeter.
  • Dark Chocolate:  Chocolate is one of the many food odors that appeal to both sexes but to women in particular according to some studies.  Ralph Lauren Big Pony Red #2 is an example of a fragrance that combines dark chocolate with a hint of black pepper.
  • Lavender, Sage and Pepper:  This powerful triumvirate of aromas balances a sense of tenderness with power increasing its appeal to women.  Dolce & Gabbana Pour Homme perfectly blends these aromas and adds to it dry notes of cedar wood.
  • Grapefruit, Vanilla:  This combination is intense but not overwhelming and mixed with an amber musk – as it is in Jean Paul Gaultier Le Male Terrible – captures the opposite sex’s attention with its contrasting aromas.

Women’s Fragrances that Appeal to Men

  • Vanilla:  According to the Hirsch study, Vanilla is one food aroma that highly appeals to men. For maximum appeal it is recommended that women combine vanilla with amber and musk as in Clean Skin 2.14 oz/ 60 mL Eau de Parfum Spray for Women.
  • Floral and Woodsy fragrances:  These fragrances according to Hirsch can be used to appeal to men.  Calvin Klein’s Secret Obsession and Tom Ford’s Black Orchid are two examples of perfume’s that combine floral and woodsy notes.
  • Spicy Florals/white wood:  Two perfumes that combine these notes include Lolita Lempicka’s Si Lolita and Daisy Marc Jacobs.

Yes, certain aromas will always be known to elicit a positive response in people more than do others.  Modern day perfumers know this and carefully look at every study on the psychology of smell and attraction. At Lily Direct we sell fragrances that will appeal to the opposite sex and will increase your appeal as well.

Sandalwood in Perfume

It’s the second most expensive wood in the world.  The tree itself is treasured the world over for its warm woody, notes that are indicative of mid-winter.  For more than 5,000 years, it has been so treasured by ancient peoples from all over the world that is has been used not just for its warm, sophisticated notes but in various religious ceremonies.  The ancient Egyptians even used the wood for its supposed medicinal benefits.  We are talking about the prized Sandalwood tree which grows from Indonesia in the east to Chile in the west and from the Hawaiian Archipelago in the north to New Zealand.  Its oil is used in a variety of cosmetic, aromatherapy and pharmaceuticals products but is most often used as a base in perfumes.

What is Sandalwood?

Sandalwood oil comes from the wood and roots of the Santalum album which belongs to the family Santalaceae.  (It is also referred to as the East Indian sandalwood tree).  The finest quality of sandalwood oil comes from India where Sandalwood tree harvest is carefully protected by the government.  The main benefit of Sandalwood as it is used in fragrances – apart from its distinctive, milky, wood scent – is the that fact it combines well with other fragrances which is why its aroma can vary from citrusy, to floral and most other fragrances in between.  Sandalwood oil is extracted mainly from the roots of the tree by a process known at steam distillation.  Using this process super heated steam is passed through the wood.  Eventually this steam is cooled which gives us sandalwood oil.

Sandalwood’s use in Perfume

The use of Sandalwood as perfume goes all the way back to 700 B.C. particularly in the Eastern Indian Ocean region and the Pacific.  It was so valued in these places due to its use in religious ceremonies and because 16 different species of Sandalwood were once common to these regions.  While the East continued to use Sandalwood in incense and for its value in aromatherapy, the West began to use it chiefly in perfume when in the 1920’s the French began discovering its fragrance.   Today, Sandalwood is used in a variety of colognes and perfumes.  Some of the most popular perfumes that use Sandalwood include:

  • Hypnotic Poison Christian Dior
  • Waikiki Pikake Pacifica for Women
  • Samsara Eau de Parfum Guerlain for Women
  • Dior Addict Christian Dior for Women
  • OP Blend for Women Ocean Pacific

All these perfumes demonstrate not only how coveted Sandalwood is, but also how it mixes well with so many other notes.  For example, it mixes well with the middle notes – tuberose, jasmine, lily-of-the-valley, rose, Brazilian rosewood, and caraway – present in Hypnotic Poison.  At the same time, it also blends in smoothly with the notes present in Samsara Eau de Parfum Guerlain for Women (iris, tonka bean, amber, musk and vanilla).  If you are looking for perfume whose aroma is as rich and vital as its history, you could not make a more sound choice than Sandalwood.

Tips for Blending Fragrances

As everyone who uses perfumes, colognes and similar products knows fragrances shopping is a very personal experience.  You are, after all, trying to find a scent that is special and uniquely you.  Well, the best way to achieve this kind of customization is by mastering the art of blending fragrances in order to create something truly unique.  But what are the essentials of fragrance pairing?  What does one have to know about this science/art?  Here are some tips to help you create your own fragrance blends.Blending Fragrances

Define the kind of scent you are trying to create:  There are scents that are floral, fruity, masculine, sweet, etc.  Once you have made this determination begin to choose scents that are in the same category and begin to experiment.

Learn how to identify essential oil notes:  Blends are comprised of top, middle and base notes.  Top notes are the strongest most noticeable aroma; middle notes last longer than top notes but are not as strong and finally base notes last the longest.

Know the basics of essential oil blending:  As pointed out above, scents can be woodsy, minty, spicy, based on oriental ingredients, etc.  Learn the fragrances that blend particularly well together.  For example, floral blend pair well spicy, citrusy and woodsy essential oils.

Consider the strength:  Each fragrance you add to your blend will most likely vary in intensity.  One fragrance should not overwhelm the other.  If it does then you need to go back to the drawing board so to speak and continue mixing until you have a greater balance of the fragrances.

Use an eye dropper:  You will want to use an eye dropper in order to be more precise when creating your blend.  This will help later when you are trying to make adjustments to your fragrance.

Label your blend:  Once you have blended your new fragrance place it in a separate container and put it aside.  You may also wish to write down how you achieved your new blend so that it can be more easily replicated.

At Lily Direct we have many aromas for you to choose from.  You can begin your experimentation with a variety of the most popular fragrances on the market including essential oils, etc.  We’re sure that aided by these tips and a visit to our store you will create a blend that is deeply personal and absolutely distinctive.

 

History of Frankincense

In the Bible it is mentioned as one of the gifts of the Magi.  In fact, its importance is ranked right up there with gold in the Gospel of Matthew (2:11).  Going all the way back to the third century B.C, – or more than 5,000 years – the people of Africa and the Arabian Peninsula have been familiar with the aromatic resin known as Frankincense.  Indeed until recent times it was thought of as a highly coveted commodity to be traded and sold at a premium price.  In fact, in ancient Oman it was one of the key trade items in the Mediterranean region.  This is because Frankincense has many uses aside from its use as a fragrance.  It also has many religious and medicinal uses that are utilized even to this day.  Frankincense is used in products such as:

  • Clothing freshener
  • Deodorant
  • Toothpaste
  • Food flavoring
  • Drink flavoring
  • Medicine
  • Bath-Soak
  • Anti-Aging & Wrinkle Fighter
  • Aromatherapy

What is Frankincense?

Frankincense is a resin derived from the Boswellia carterii or Boswellia sacara tree that’s commonly grown in Somalia.  The word Frankincense itself comes from “franc encens,” which means quality incense in old French.  The essential oil from the tree is sourced from its leaves, stems or its roots.  The process of making it includes “wounding” the tree using a sharp tool.  After this the white sap the tree secretes is leached out and once it dries the hole drilled into the tree is deepened and enlarged.  The dry sap is what is used and collected about two week later.

Frankincense and its History

One of the oldest uses for Frankincense apart from its aroma is for religious services.  The Ancient Egyptians are said to have used it during animal sacrifices and while preserving human mummies.  Hebrews and Christians also used it in religious ceremonies as far back as the third century B.C. and fourth century A.D.  The aromatic resin continued being used for religious and medicinal purposes during the 1500 B.C., by priest who would used it to treat wounds.  Today, Frankincense is a common ingredient in perfumes and cosmetics.  There is also evidence that Frankincense can be used to alleviate asthma, rheumatoid arthritis, Crohn’s disease, osteoarthritis and collagenous colitis.  Finally, though not as coveted as it was back 5,000 years ago, Frankincense continues to be a popular fragrance.  It many uses and its wonderful scent guarantees that people will still be harvesting and using it 5,000 years from now.

What You Should Know About Perfume Allergies

With thousands of fragrances on the market, it is not only likely that some people will develop allergies to some perfumes, it is a certainty.  In fact, back in 1999 the Scientific Committee on Consumer Safety (SCCS) identified 26 ingredients as allergens in perfume.  As a result of this, some 2 million people suffer allergic reactions to one of more of the many ingredients in perfume.  Some of the symptoms of perfume allergies include:

  • Headaches.
  • Difficulty breathing.
  • Worsening asthma symptoms.
  • Runny and stuffy nose.
  • Sneezing.
  • A skin allergy like contact dermatitis — an itchy, red rash that appears on the skin.

Fortunately only a small number of fragrances actually cause allergic reactions in sensitive individuals.  The allergens that do and that are also present in other cosmetics include Cinnamic alcohol, Eugenol, Hydroxycitronellal, Oak moss absolute and others.

Identifying a Perfume Allergy

The problem with identifying which ingredient in a particular perfume is causing an allergic reaction is tricky since there are so many ingredients in fragrance products.  The best way to identify the specific ingredient causing a reaction is by patch testing.  A positive patch test result to a particular fragrance indicates that you are allergic to one or more fragrance chemicals.  An estimated 1-2% of the general population is allergic to one or more fragrance ingredients.

Treating a Perfume Allergy

While some doctors doubt that the fragrance itself is the cause of most “fragrance” allergies and believe that these reactions caused by some ingredient in a particular perfume, there can be no doubt that fragrance sensitivity is on the rise.  The best way to treat an allergy once it has been identified is to stop using the perfume in question.  If that ingredient is common to other scent-based products that you use it is also advised that you stop using those items as well.  The next best way to treat a perfume allergy is with nasal antihistamines and corticosteroid medications.  Both can control allergy symptoms caused by these sensitivities.  Ultimately, discovering that you have an allergic reaction to a particular perfume may cause you to seek out what may be an even better, more compatible perfume.  At Lilydirect we have a vast selection of perfumes and other fragrances that you can experiment with until you find the right scent that is safe and that helps you make your own unique statement about who you are.  If you believe you are developing an allergy to any fragrance consult with a dermatologist so that he/she can narrow down the specific cause and can develop a course of treatment.

How Perfume Formulations have Changed in Past 20 Years

Back in the 1980s Coca Cola made either a huge marketing mistake or a genius move depending on how you look at it.  It changed its tried and tested formula for Coke for the first time in decades.  Immediately the public was outraged at such a move.  Coca Cola executives had to apologize and instantly return to the formula the public had come to love.  In the perfume industry reformulations are common and happen for a number of reasons such as companies finding cheaper ingredients, the decision to replace natural notes with synthetic substitutes and even trade restrictions involving certain ingredients.  What this means for consumers is that a particular cologne that they purchased back in the 1990s, for example, may have a different formulation altogether.  In fact, as little as two years ago Chanel and Dior were forced to reformulate perfumes under new EU laws.  The reason it gave was that these fragrances contain mosses which could cause allergies.  Another change that has been made in perfume formulas over the past 20 years is that there has been a push towards a classification of perfume known as “gourmand.”  Gourmand fragrance are perfumes that consists primarily of synthetic edible notes such as honey, chocolate, vanilla or candy as opposed to perfumes that contain floral notes.

As recently as 2008 the IFRA (the International Fragrance Association) issued restrictions on certain fragrance materials such as vanilla, jasmine, oakmoss, coumarin, birch tar, citrus oils, heliotropin and styrax.  This caused many manufacturers to change their formulas to come into compliance with these regulations.  The fact is perfume reformulations are being made more rapidly than in the past and this has some consumers concerned.  After all, people who wear perfume and cologne are very particular about the fragrance they have chosen.

All this means that your favorite perfumes may have been subtlety changed and may be continuing to “evolve” right under your nose.  The best way to determine if your favorite perfume has been altered recently is to trust your nose.  There are even several sites that list the formula changes for popular perfume brands.  Finally, perfume formulations are not as static as Coca Cola but the public has by in large learned to accept some of these changes.  Of course, there is nothing like having your old cologne or perfume…

Proper Perfume Storage

Perfume and cologne can be pricey purchases even when you get them at a great discount at Lily Direct. So to protect your delicate investments, make sure you are storing them properly. The following tips should help you along the way!

 

Don’t store perfume in the bathroom! Humidity can react negatively with scents and cause them to break down faster.

Don’t store perfume in direct sunlight.  Beautiful perfume bottles are tempting to display, especially where the sun can make the bottle sparkle. Two things happen –the sun breaks down the components of perfume very quickly and the heat from the sun can also destroy the scent and even warp the bottle.

Don’t fuss with your perfume bottle. What this means is don’t shake your bottle or open it excessively. I know it is tempting to open your bottle just to take a whiff, especially if it is a new fragrance-but don’t. If you are wearing that scent, great!-dab it on. If not, leave it alone. It is a myth that perfume must be shaken before an application to ensure that the ingredients are properly mixed. In fact, the opposite is true: Perfumes are designed to remain evenly mixed if they are stored properly. Shaking perfume not only incorporates air throughout the perfume, accelerating its breakdown, but it can also lead to breakage of the delicate glass bottles.

Do keep your fragrances at a constant temperature. A cool, dark environment is ideal but that does not mean the refrigerator unless you have purchased a small fridge or wine cooler specifically for storing your scent collection. In that case, you do not want the temperature to go below 5proper perfume storage3 degrees or just a tad colder for citrus fragrances. If investing in a fridge just for your perfume collection sounds a little extravagant, then I suggest a linen closet in a part of the house that does not get too hot in the summer months.

A perfume collection is an integral part of a woman’s life. Different days and events require different scents.  Make sure you are ready for every situation by having your scents properly taken care of and ready to go!

Winter Fragrance Guide

For a lot of you fragrance lovers out there, a new season means a new fragrance. Here at Lily Direct we definitely have a perfume for every season; and our wide selection of discount fragrances make it easy for you to have the same. Winter is a time when you want to stay warm and toasty whenever you can, so it makes sense that you’d want to go with a warm and toasty scent that makes you feel special no matter what you’re doing. Below are four of our favorite scents for you to rock all winter long:

"winter fragrance"The One Perfume by Dolce & Gabbana The One is a warm, floral scent with notes of vanilla and amber-musk that is perfect for wear all throughout the cold winter months. This perfume screams femininity! Use The One as your signature scent and you’re sure to turn heads wherever you go.

Fame by Lady GagaWe’re sure when you think Lady Gaga you think bold and ostentatious; but Fame is actually a flirty, fruity, subtle scent that is perfect for a night out on the town with your girls. Spritz it on before you get dressed and reveal a delicious scent when you take that coat off for the night.

Premiere Perfume by GucciLooking for the perfect scent for a night out with that special someone? Look no further than Premiere. This light, delicate perfume smells of crisp white flowers and is sure to heat up your romantic life this winter.

 

 

 

Stella by Stella McCartneyLove the smell of flowers after a rainstorm? Then this feminine yet strong scent with notes of rose and warm amber is perfect for you. Spritz Stella on before a first date and we can almost guarantee you’ll get a second date.

Fragrance Etiquette

Whether you’re a man or a woman; whether you’re wearing perfume or cologne; whether you’re going to work or to a party; whatever the circumstances, whatever your gender, there is a certain fragrance etiquette that one should always follow. So this week we are going to lay out some of the Dos and Don’ts of fragrance use.

DO apply your fragrance straight out of the shower, while still nude: Your skin’s warmth diffuses your fragrance to perfection. It’s your body chemistry that completes the scent of a fragrance, which is why it should go on your bare skin rather than your clothing. For a spray fragrance, hold the bottle about six inches from your body and spritz one pump to each wrist, your neck and the back of each knee.

DON’T over spray yourself: A fragrance is meant to draw people in, not assault every person that walks in your direction. People should have to be close to you in order to smell you.

DO wear what you love:  Choose scents based on your personality and body chemistry. If you don’t absolutely love what you’re wearing, chances are it doesn’t represent who you are.

DON’T be afraid to mix things up: Don’t be afraid to experiment. Try out different scents, choose a signature scent, experiment with layering, switch your scents up with the seasons… whatever you want to do, just have fun with your fragrances.

DO wear a special scent for special events: This is my personal favorite. If you choose a special scent for a special occasion, then every time you wear that scent in the future you’ll recall that fond memory.

DON’T rub your wrists together after you’ve sprayed them: The friction created by rubbing your wrists together crushes the molecules in your fragrance and changes the scent.

Spray in your hair? Some say DO some say Don’t: While some beauty gurus advocate for spritzing your fragrance in your hair for an all over scent that lasts all day long; others say the alcohol base of most scents could dry out your scalp so it’s best to leave the spritzing to your torso and limbs. So I’ll leave this one up to you.

If you follow these simple do’s and don’ts"Diamonds and Emeralds" of fragrance etiquette, you’ll be sure to get noticed no matter what you’re doing. And always remember: Whether it’s Diamonds & Emerald Perfume by Elizabeth Taylor that mixes perfectly with your body chemistry or it’s Eternity Cologne by Calvin Klein that puts a smile on your face, Lily Direct has all the discount fragrances you love!

Fragrance Storage 101

Perfume storage can be tricky. To get the most life out of your fragrances, there are a few specific guidelines you should follow. A retail store that sells fragrances should especially follow these guidelines to the letter, but with so many variables—such as lighting, temperature and customer handling—potentially out of their control it can be hard for a retailer to keep their fragrances in the best conditions. Since Lily Direct is exclusively an online market place, we are able to keep our colognes and perfumes stored in the best possible conditions and sell you the fragrances you love at prices you’ll love even more. Once your fragrance arrives at your doorstep, follow these storage steps to ensure your favorite scent lasts a long, long time…

Heat, humidity and frequent temperature fluctuations are not ideal. Many people choose to store their perfumes in the bathroom, as they are a part of their daily beauty routine; but the heat and humidity in your bathroom will actually breakdown the chemical bonds that give your perfume scent. On the other hand, storing your fragrances in the refrigerator is not a good idea either. It’s best to store your fragrances in a dry, consistently room-temperature place such as a closet.

Direct light exposure is not your fragrance’s friend. While it may be tempting to keep your beautiful perfu"Black Orchid"me bottles on display for all to see and admire, this is not the best idea. Prolonged exposure to sunlight, or even direct light from a lightbulb, will quickly degrade the quality of your perfume. It is best to keep your fragrances in dark or opaque bottles and to store them in a drawer or closet away from light. Black Orchid Perfume for Women by Tom Ford is an example of an intoxicating scent that comes in a perfectly opaque bottle.

Tuck your fragrances away rather than keeping them on display. Light exposure is not the only reason to keep your perfumes tucked away. When you display your perfume bottles on high shelves, or in heavy traffic areas where people may handle them regularly, you are leaving them open to unnecessary damage. More often than not perfume bottles are very delicate and must be handled as little as possible and with great care. I know it’s hard to keep a beautifully packaged scent like L’eau De Kenzo Amour Perfume by Kenzo tucked away, but trust me it’s for the best.