The Best Places to Apply Fragrances

Including places you may not have considered

Most of us will give a lot of thought over which cologne or perfume we will select to become our signature fragrance. We’ll scour over the latest online fragrance reviews, or we’ll allow ourselves to be spritzed at the counter of our favorite store or we’ll follow the recommendation of a friend in making this important decision. Yet, as careful as some of us are in making the choice of what fragrance to wear, many of us won’t even think twice when it comes to where to apply our favorite cologne or perfume. We all know that the common places to apply fragrances are the wrists, ears, neck, etc. However, by limiting the application of your fragrance to these areas you may be missing out on some other enticing possibilities. Here are a few other places to apply fragrances that many experts recommend.

  • In Your Hair: Perfume applied here (lightly so as not to dry out the hair) latches onto hair fibers which in turn makes the scent last longer.
  • Inside Your Elbows: This pulse point is a nice change of pace from spritzing the wrist yet it is just as effective.
  • Behind Your Knees: Veins are particularly close to the skin in this area of the body thus it is a pulse point that generates heat. This heat helps to project the scent outwards.
  • In Your Belly Button: The navel radiates heat and this is essential for pushing the scent of colognes and fragrances outwards.
  • Down Your Calves: Try spritzing your favorite fragrance on the sides of your calf. The friction cause by your walking about will help to radiate the scent. This spot is also particularly effective if you wear shorts or a skirt.
  • On Your Feet: This off sounding place is not so odd when you think of it. Your feet are in motion during most of the day, so what better way is there to leave your scent gently wafting behind you as you travel?

In a nutshell, giving a little more thought to where you apply your fragrance will help in several ways. The first is that it will make the scent all the more potent if you maximize your body’s pulse points, etc. The second is that it can make your fragrance last longer and therefore give you more “bang for the buck”. Finally, by following some of these suggestions you will be following tried and true methods that many experts have researched and have found to be maximum application points.

How to Tell if your Perfume has Gone off

Does something seem to be amiss about the smell of your favorite perfume?  Have you noticed that your favorite fragrance containing citrus notes that no longer smell as citrusy?  Well, if you’ve noticed either of these things then the answer to this mystery is quite simple – perfumes expire.  They go bad.  As much as we would like to think that our favorite fragrance is eternal, the bottle of perfume you buy is not.  This is because perfumes are a complex balance of many ingredients that work together to produce just the right scent we desire but that also, over time, change chemically.  For example, the natural oil in many perfumes comes from a long chain of substituted allyl aromatics which are susceptible to decomposition and bacterial growth.  This is a fact that many people are blissfully unaware of as they choose their favorite fragrance.  Moreover, the reality that fragrances do expire is obscured by the fact perfumes do not come with expiration dates stamped on them.

Tests for whether your perfume has gone off

The Nose Test:  Ultimately, then the best way to tell if your perfume has gone bad is the same way you chose it in the first place – smell it.  If it smells “off” it probably is.  If the smell is not one you are used to then toss it out.

The Color Test:  Color changes – getting darker for example – are not a normal process in colognes.  Color changes signify chemical changes and these changes mean that the fragrance has reached the end of its life.

Look at the label:  As stated earlier, perfumes do not come with a “use by” date stamped on them.  Still there are ways to tell if your perfume may have a particularly short lifespan by reading the label on the bottle before buying it.  Some ingredients are notorious for shortening the life of perfume.  (One example is listed in the first part of this article.)  For example, perfumes containing natural ingredients tend to last less time than those containing artificial ingredients.

If all this seems discouraging there are some ways to extend the life of your favorite fragrance.  First, know that many perfumes containing essential oils last 6 years on average.  Next, minimize the contact your perfume has with oxygen and direct sunlight.  Store your perfume in dark, cool place in order to extend its life.  Finally, minimize your perfume’s contact with heat which is another natural accelerant to the aging process of fragrances.  Try these tips and you may spare yourself the disappointment of watching your favorite fragrance go to waste.

What You Should Know About Perfume Allergies

With thousands of fragrances on the market, it is not only likely that some people will develop allergies to some perfumes, it is a certainty.  In fact, back in 1999 the Scientific Committee on Consumer Safety (SCCS) identified 26 ingredients as allergens in perfume.  As a result of this, some 2 million people suffer allergic reactions to one of more of the many ingredients in perfume.  Some of the symptoms of perfume allergies include:

  • Headaches.
  • Difficulty breathing.
  • Worsening asthma symptoms.
  • Runny and stuffy nose.
  • Sneezing.
  • A skin allergy like contact dermatitis — an itchy, red rash that appears on the skin.

Fortunately only a small number of fragrances actually cause allergic reactions in sensitive individuals.  The allergens that do and that are also present in other cosmetics include Cinnamic alcohol, Eugenol, Hydroxycitronellal, Oak moss absolute and others.

Identifying a Perfume Allergy

The problem with identifying which ingredient in a particular perfume is causing an allergic reaction is tricky since there are so many ingredients in fragrance products.  The best way to identify the specific ingredient causing a reaction is by patch testing.  A positive patch test result to a particular fragrance indicates that you are allergic to one or more fragrance chemicals.  An estimated 1-2% of the general population is allergic to one or more fragrance ingredients.

Treating a Perfume Allergy

While some doctors doubt that the fragrance itself is the cause of most “fragrance” allergies and believe that these reactions caused by some ingredient in a particular perfume, there can be no doubt that fragrance sensitivity is on the rise.  The best way to treat an allergy once it has been identified is to stop using the perfume in question.  If that ingredient is common to other scent-based products that you use it is also advised that you stop using those items as well.  The next best way to treat a perfume allergy is with nasal antihistamines and corticosteroid medications.  Both can control allergy symptoms caused by these sensitivities.  Ultimately, discovering that you have an allergic reaction to a particular perfume may cause you to seek out what may be an even better, more compatible perfume.  At Lilydirect we have a vast selection of perfumes and other fragrances that you can experiment with until you find the right scent that is safe and that helps you make your own unique statement about who you are.  If you believe you are developing an allergy to any fragrance consult with a dermatologist so that he/she can narrow down the specific cause and can develop a course of treatment.

What You Need to Know About Men’s Cologne

Let’s face it.  When it comes to picking out fragrances men tend to be less savvy than women.  For many men knowing which brand to buy, how to apply it and when too much is being used is pretty much guesswork.  On these points let’s give women their due.  However, even though men generally aren’t as adept at choosing and applying colognes are women are at applying perfume, doesn’t mean that we can’t strive to learn.  Here is some information about men’s colognes along with tips on choosing the right one for your body chemistry and applying fragrances so that they do not overwhelm the people around you.

The first thing to note about men’s cologne is that it is not simply perfume for men.  It is in general not as strong as women’s perfume.  In fact, the concentration of fragrance oil in most men’s colognes is typically 8% and 12%.  For perfume it is 15% or more.  Also, men’s fragrances tend to stress darker, warmer wood, spice, or amber “notes,” or the aromatic ingredients that comprise a fragrance.  Finally, men sweat more than women do on the whole.  These facts alone mean that men have to choose and apply their fragrances by a different set of rules than do women.

Choosing the Right Fragrance

Each man’s body chemistry is different as is the case with women.  A man’s fragrance is an unseen part of man’s style.  The best way to choose cologne is to use the tried and true method of spraying the scent on each wrist or on the inner elbow and to then walk around a bit in order to refresh the palate before smelling the fragrance again.  (The recommended areas to apply cologne are the lower jaw, neck, shoulders, chest, the inner elbow, the forearm and the wrist.)

How to Apply Cologne the Right Way

As a rule, when wearing cologne less is more.  You want to wear cologne not marinate in it.  Other tips are: 1) Apply to skin not clothing, 2) Apply after you dry from a shower, 3) Start light, 4) Apply your cologne to “heat” areas of the body.  Those “red zones” include the shoulders and the neck.  Next, men with dry skin should apply cologne more often; men with oily skin should apply cologne less often as oil holds scents longer.  Also, don’t clash with the scents you are already wearing (aftershave, soap, lotion, etc).  Finally, designers of men’s colognes know all the tips and tricks of wearing their fragrances.  Now you can be one step ahead of the next guy by following these tips when choosing and applying your cologne.  Remember, if someone can clearly identify the cologne you are wearing chances are you are wearing too much.

Early Summer Fragrances for 2016, Part II

Most things in life come in cycles.  Fashion comes in cycles.  The waves come in cycles.  The economy is cyclical as well as many other areas of life.  In this, fragrances are no different.  This being the case, it is time once again to shed the old and renew ourselves as only changing our old fragrance can do.  This is what fragrance manufacturers offer us every year.  They know the urge to change, to grow and experience the beauty and splendor that summer provides is too strong to resist.  To that end, here is another list of fragrances designed to re-invigorate us as we cycle into summer.

Fragrances for Men and Women

Hermes ’24 Faubourg’ Perfume for Women – Containing notes of warm vanilla and ambergris, this entry is recommended for use on casual occasions.

Flowerbomb by Viktor & Rolf – This entry, which is designed for romantic settings, features hints of freesia, Centifolia rose, osmanthus and Sambac jasmine supported by a background of patchouli.

Atelier Cologne Bergamote Soleil Cologne Absolue – This unisex fragrance features notes of lavender and oak moss.  It is at once bright and fresh.

Miss Dior Cherie – Sweet, fruity and assertive without being overbearing, this entry contains notes of strawberry leaf and patchouli.

Fragrances for Men

Everyone woman knows how difficult it can be to get men to abandon cologne they feel comfortable with even if it is a standard like Drakkar Noir or Old Spice.  Here are some early summer fragrances for men you may wish to get for your boyfriend or husband to hint at a change.

Bleu De Chanel – Assertive without being overpowering, this entry contains woody scents mixed with citrus notes that are fresh, clean, and sensual.

John Varvatos ‘Artisian Blu’ – Containing notes of bergamot, Egyptian geranium, orange blossom, cedarwood, patchouli, this cologne has an instantly refreshing aroma.

Dior ‘Sauvage’ Eau de Toilette – This entry has actually won many awards in men’s magazines and is growing in popularity as a trending new fragrance.  Its top notes are that of Reggio di Calabria bergamot and its middle notes are of Sichuan pepper and ambroxan.

Hermès Terre d’Hermés Cologne – Another popular entry, Hermès has a masculine aroma with notes of grapefruit, bay rose, geranium, patchouli, benzoin and vetiver.

Yes, life is cyclical and there are time when nature demands of us that we get rid of the old and embrace the new.  Summer exemplifies this mandate as does the fact that styles and fragrances change.  Make the most of these bold, wonderful fragrances and retire your old scent.  First, start off by browsing Lily Direct for your new aroma.

 

Proper Perfume Storage

Perfume and cologne can be pricey purchases even when you get them at a great discount at Lily Direct. So to protect your delicate investments, make sure you are storing them properly. The following tips should help you along the way!

 

Don’t store perfume in the bathroom! Humidity can react negatively with scents and cause them to break down faster.

Don’t store perfume in direct sunlight.  Beautiful perfume bottles are tempting to display, especially where the sun can make the bottle sparkle. Two things happen –the sun breaks down the components of perfume very quickly and the heat from the sun can also destroy the scent and even warp the bottle.

Don’t fuss with your perfume bottle. What this means is don’t shake your bottle or open it excessively. I know it is tempting to open your bottle just to take a whiff, especially if it is a new fragrance-but don’t. If you are wearing that scent, great!-dab it on. If not, leave it alone. It is a myth that perfume must be shaken before an application to ensure that the ingredients are properly mixed. In fact, the opposite is true: Perfumes are designed to remain evenly mixed if they are stored properly. Shaking perfume not only incorporates air throughout the perfume, accelerating its breakdown, but it can also lead to breakage of the delicate glass bottles.

Do keep your fragrances at a constant temperature. A cool, dark environment is ideal but that does not mean the refrigerator unless you have purchased a small fridge or wine cooler specifically for storing your scent collection. In that case, you do not want the temperature to go below 5proper perfume storage3 degrees or just a tad colder for citrus fragrances. If investing in a fridge just for your perfume collection sounds a little extravagant, then I suggest a linen closet in a part of the house that does not get too hot in the summer months.

A perfume collection is an integral part of a woman’s life. Different days and events require different scents.  Make sure you are ready for every situation by having your scents properly taken care of and ready to go!

Great Perfume Houses Part 16

Welcome back fragrance lovers. It’s time for another installment of our bi-weekly exploration of the great perfume houses from around the world. This week we’re going take a trip to Italy and find out how Gianfranco Ferre became known as “The Architect of Fashion.”

Fashion designer, Gianfranco Ferre was born in Legano, Italy in 1944 and he died at the height of his career in 2007. He earned an architecture degree at the Politecnico di Milano University in 1969, but he began his fashion career shortly after earning that degree. Ferre began by designing and selling accessories before starting his own fashion line based in Milan, Italy in 1974. From 1989 to 1997 Ferre split is time between his own fashion house in Milan and the Christian Dior fashion house in Paris where he acted as Stylistic Director.

Ferre’s background in architecture shows in the rigid structures and clean lines of his designs. He is most famous for his crisp white shirts and his simple yet elegant subtle detailing. Gianfranco Ferre was known to keep both his life and his fashion simple.

Ferre’s first fragrance,  for Women, was released in 1984. The company has since released a plethora of delicious fragrances such as, Ferre Rose Perfume and Gieffeffe Unisex Perfume.

Whatever your signature scent style, Lily Direct has a wide variety of discount fragrances to choose from so you’re sure to find something that both you and your wallet will love!

Fragrance Etiquette

Whether you’re a man or a woman; whether you’re wearing perfume or cologne; whether you’re going to work or to a party; whatever the circumstances, whatever your gender, there is a certain fragrance etiquette that one should always follow. So this week we are going to lay out some of the Dos and Don’ts of fragrance use.

DO apply your fragrance straight out of the shower, while still nude: Your skin’s warmth diffuses your fragrance to perfection. It’s your body chemistry that completes the scent of a fragrance, which is why it should go on your bare skin rather than your clothing. For a spray fragrance, hold the bottle about six inches from your body and spritz one pump to each wrist, your neck and the back of each knee.

DON’T over spray yourself: A fragrance is meant to draw people in, not assault every person that walks in your direction. People should have to be close to you in order to smell you.

DO wear what you love:  Choose scents based on your personality and body chemistry. If you don’t absolutely love what you’re wearing, chances are it doesn’t represent who you are.

DON’T be afraid to mix things up: Don’t be afraid to experiment. Try out different scents, choose a signature scent, experiment with layering, switch your scents up with the seasons… whatever you want to do, just have fun with your fragrances.

DO wear a special scent for special events: This is my personal favorite. If you choose a special scent for a special occasion, then every time you wear that scent in the future you’ll recall that fond memory.

DON’T rub your wrists together after you’ve sprayed them: The friction created by rubbing your wrists together crushes the molecules in your fragrance and changes the scent.

Spray in your hair? Some say DO some say Don’t: While some beauty gurus advocate for spritzing your fragrance in your hair for an all over scent that lasts all day long; others say the alcohol base of most scents could dry out your scalp so it’s best to leave the spritzing to your torso and limbs. So I’ll leave this one up to you.

If you follow these simple do’s and don’ts"Diamonds and Emeralds" of fragrance etiquette, you’ll be sure to get noticed no matter what you’re doing. And always remember: Whether it’s Diamonds & Emerald Perfume by Elizabeth Taylor that mixes perfectly with your body chemistry or it’s Eternity Cologne by Calvin Klein that puts a smile on your face, Lily Direct has all the discount fragrances you love!

Perfume Wearing Tips for a Hot Summer

Summer is here and most of us are already preparing for a long, luxurious holiday. No matter where you are heading this summer, keep in mind that wearing perfume is an art you need to master, to the delight of everyone around you.

Here are a few thoughts on wearing a summer fragrance.

Do you ditch your old perfume? There are no rules that say you must do this, while the weather is hot, but why not switch to a scent that’s bright and vibrant, something that matches the weather and your overall mood?

Try a perfume variation. Check to see if the perfume you prefer to wear has a lighter, L’eau  de cologne version version. These are often less concentrated than the original, and perfumers enhance the fresher top notes and soften the heavier e last notes of the scent to develop. If you love Marc Jacobs, for instance, Oh Lola is a very good choice.

A few applying tips

-          First, find a body wash that you love. Look for qualities in that cosmetic product, that you’d look for normally- good refreshing small, hydrating qualities. What notes do you love most: flowery, baby powder, freshly cut grass?

-          Pick up one of the favorite notes in the wash and find a body lotion that will highlight that note. If you need something to touch up your scent after a day’s choose a solid perfume, which tends to be a little less overwhelming on the scent scale.

Other summer perfume wearing tips

Go for your favorite taste perfume.  Many of the lighter foods you like to eat in summer translate into gorgeous fragrances. That means anything citrus, all kinds of berries, tropical fruits, mint, and rosemary. The same goes for spicy scents. Instead of heady cumin and cinnamon, look for zestier ones, like cardamom, ginger, and pink peppercorn.

Choose white flower scents. These, often called soft florals won’t load up your scent. They are quite appropriate for summer wear: honey suckle, freesia, magnolia are notes that should be in every summer perfume.

Try and keep a lighter, positive attitude. While it may sound funny, this is actually quite true- if you stress out and get agitated, your fragrance molecules will evaporate quicker from your skin. Your perfume will smell stronger when it’s warm, if you are too agitated and stressed.

5 Useful FAQs about Perfume Wearing and Scent Classification

We know how much you love wearing perfume, but how much do you know about it, really? Below we have assembled a few useful FAQs that can help you better understand the world of fragrance.

1) Why do I love a perfume on someone else’s skin and I hate it when I wear it?

The fact that your own body ph levels and chemistry will affect how different scent notes react to your skin is becoming common knowledge. There are many things that can impact your natural skin’s smell and behavior, and these are normally different from what other people experience. Your skin may be affected by current diets or medication use, by stress or changes in your hormonal levels. So, the same perfume will smell different on different people, this is why it is best to try it on your own skin before buying.

2) Should I apply my fragrance on bare skin or when I am dressed?

Every perfume expert will confirm the fact that perfume should be applied directly to the skin, because it will create an alchemy between your body and the perfume. This will confer your fragrance a personalized smell. Why directly on skin? Because it is in direct contact with your body temperature and will last longer.

3) How will my favorite scent last longer on my skin?

If you have dry skin, you undoubtedly know how difficult it can be to keep the scent on for a longer time, as it will tend to evaporate easier. This is why a body lotion or cream are to be used, preferably made of the same fragrance. If you cannot afford to have a matching lotion for every perfume you wear, use an unscented cream or try hydrating your skin with jojoba oil.

4) Will my precious perfume turn if I keep it longer?

If you are to listen to what magazines say, a precious perfume will have to be replaced if you haven’t used it all in 12 months. But with proper storage, perfumes can last longer. Of course, make sure to store the bottle away from heat or light, and don’t use it directly from a splash bottle, it will wear off. Use a tighter atomizer for regular applying.

5) What are the component notes of a perfume?

We have all heard of the fact that a perfume is composed of base notes, middle notes and top notes. The latter will provide in fact the first impression of a fragrance, but they are usually volatile and won’t last longer than 30 minutes. The middle notes or heart notes as experts call them are in fact the ones that will start to make their presence known after 10 minutes or more since applying to the skin. These middle notes are the ones that will classify that particular scent: from floral to oriental, wooden or exotic. The base notes are the fixatives of that particular perfume, they will give the fragrance its power and lasting quality. If you are wondering if all fragrances have these notes, you should know that some perfumes, usually described as linear will lack either the base or the middle notes. For instance, Allure Sensuelle, this beautiful perfume from Chanel has a lavishly floral base note of vanilla and rose, while middle notes are of sandalwood and vetiver, and top notes are lemon, mandarin and peach.